by Olivia Shroyer | Jun 2, 2021 | Industry News
After a year of record sales and renewed interest in the home improvement channel, take a moment to review some of the latest industry data to better understand your DIY and pro customers. The Farnsworth Group has released new research into how COVID-19, vaccination...
by Olivia Shroyer | Mar 31, 2021 | Operational Insights
More than one year into the COVID-19 pandemic, homeowners have adopted new views and priorities for their living spaces. The Home Improvement Research Institute (HIRI) and market research firm the Caney Group recently interviewed 20 homeowners to learn specifically...
by Lindsey Thompson | Mar 1, 2021 | Operational Insights
When a customer comes into your store, whether they are a pro or a DIYer, it’s important to be able to serve all of their needs. Sometimes that task is as simple as mixing a gallon of paint, but the key to developing a reputation as a full-service shop with...