by Lindsey Thompson | Oct 8, 2021 | Operational Insights
Promoting your event ahead of time is crucial to getting people to attend, but it’s just as important to share during and after on your social media channels. We’ve provided a brief guide to sharing on social media before, during and after your event, so you can...
by Lindsey Thompson | Aug 5, 2021 | Industry News, Operational Insights
Your niche category is well stocked, well merchandised and ready for customers to shop. Rather than just wait for customers to discover the department on their own, one of the best ways to get customers into the store is by hosting a store event. Around the holidays,...
by Olivia Shroyer | May 25, 2021 | Industry News
Like hair scrunchies and pegged jeans, social media trends tend to come and go. It can be hard to stay on top of the current best strategies for success because social media is dynamic, constantly changing and evolving based on algorithms, audiences and new...
by Olivia Shroyer | Apr 15, 2021 | Industry News
Are you ready to add your voice to the Small Business Rising movement? Use your social media channels to amplify the message. Small Business Rising, a new coalition of independent businesses, launched in April urging policymakers to reign in monopolies and level the...
by Olivia Shroyer | Feb 1, 2021 | Operational Insights
Growing the Facebook following for Roland’s Paint & More in Bad Axe, Michigan, is important to new owner Shawn Roehrig. He respects the store’s history in the community and does not want to depart from the hometown feel Roland’s Paint has. “Customers are not only...
