by Jacob Musselman | Feb 1, 2026 | Operational Insights
Navigating endless channels. Choosing the right audience. Tracking the analytics. Digital marketing can be a grind, and when marketing is just one of many hats a retailer wears, it can get pushed to the back burner or dropped altogether. Rather than give up, getting...
by Lindsey Thompson | Nov 10, 2025 | Operational Insights
Quickly moving from nice-to-have to must-have, social media provides an avenue to not only promote your business but also engage with customers in meaningful ways. The stats speak loudly to the importance of social media for reaching customers, especially in the home...
by Lindsey Thompson | Jun 3, 2024 | Operational Insights
According to a recent Forbes survey done in conjunction with Talker Research, internet usage among Americans is shifting in several significant ways. The survey found that internet usage has made a move from mainly desktops to mobile devices with nearly one-third of...
by Lindsey Thompson | Mar 8, 2024 | Operational Insights
More than just a buzzword, omnichannel strategies are driving the future of retail, as the lines between brick-and mortar and online have blurred and customers expect businesses to meet them where they are. Whether online or in-person, commerce is commerce and...
by Lindsey Thompson | Feb 23, 2024 | Operational Insights
While fellow independent home improvement retailers offer some great insights on operations and running a successful business, sometimes other retailers and outside businesses can offer helpful best practices. Lindsey Thompson, senior content manager for the North...
