Time Flies When You’re Having Fun!

In September of 1964, a small St. Louis-based organization known as the Paint and Wallpaper Association of America launched a monthly trade magazine entitled Decorating Retailer. Much like the association itself, the magazine was established as a “means of giving...

Customer Retention

As an independent retailer, it can be tempting –and seem natural – to focus your energies on attracting new customers. And while all business is good business, your resources can be much better spent cultivating the client base you already have. According to a study...