by Olivia Shroyer | Oct 14, 2014 | Operational Insights
If good help is hard to find, it’s even harder to hold on to. In the world of paint and decorating retail, which is largely driven by sales and customer service, good employees can make the difference between failure and success. And while there’s rarely a shortage of...
by Olivia Shroyer | Oct 7, 2014 | Operational Insights
As an independent retailer in the paint and decorating industry, marketing is as essential for your success as the products you carry and the services you offer. Unlike giant corporations, which can get by on their seemingly unlimited advertising budgets and sheer...
by Olivia Shroyer | Sep 30, 2014 | Operational Insights
When it comes to running a successful retail business, first impressions really do matter. Whether a potential customer drives past your shop or peeks in your window while walking by, he or she should be intrigued by what you offer and feel compelled to come inside...
by Olivia Shroyer | Sep 23, 2014 | Operational Insights
Whether it’s by carrying your coffee in a travel mug, loading your groceries in reusable shopping bags or cycling to work, chances are you’re among the millions of people making a concerted effort to reduce your ecological footprint. As independent...
by Olivia Shroyer | Sep 17, 2014 | Operational Insights
If customers are the wheels that drive your business forward, customer service is the grease that keeps them spinning. The importance of customer service is in a retail-driven industry like paint and decorating is particularly important, as home improvements are often...