by Olivia Shroyer | Nov 19, 2014 | Operational Insights
As an independent retailer, you need no reminder how crazy the next couple of months can be. With Black Friday just around the corner and Christmas on the horizon, the perennial push to boost sales and finish the year strong is about to kick into high gear. But...
by Olivia Shroyer | Nov 11, 2014 | Operational Insights
With ballooning health care costs, ever-evolving environmental policies and bottom-dollar pricing from big-box competitors, independent retailers can use all the help they can get. One solution that is often overlooked or taken for granted is membership in an industry...
by Olivia Shroyer | Nov 5, 2014 | Operational Insights
When businesses think about social media marketing, Facebook and Twitter come immediately to mind. Depending on the industry, Pinterest and instagram may get some attention as well. But did you know that YouTube is the second largest search engine in the world? In a...
by Olivia Shroyer | Oct 29, 2014 | Operational Insights
Remember when blogs were little more than personal online journals chronicling the musings of industry experts and intrepid travelers? Those days are history. More than ever, blogging has become a popular way for businesses to spread their message, engage their...
by Olivia Shroyer | Oct 21, 2014 | Operational Insights
A dollar is a dollar is a dollar. But when it comes to spending money on your business, not all expenses are created equal. Some, while necessary, offer little in the way of return on investment. Others, however, can pay off in spades and have you seeing more black...