by Lindsey Thompson | Jul 19, 2021 | Operational Insights
Your company’s brand is more than your logo, website and mission statement; your brand also includes the appearance of your store inside and out. Paint & Decorating Retailer spoke with Judy Bell, a retail design strategist and author of “Silent Selling,” a...
by Olivia Shroyer | Jan 1, 2021 | Operational Insights
Merchandising has a lot to say to shoppers. It shapes their perception of your pricing, inventory position and expected level of customer service, and it can influence how much they buy. Powerful merchandising can build your average transaction size and help customers...