by Lindsey Thompson | Mar 31, 2021 | Industry News, Operational Insights
While many retailers were already successfully using social media as part of their marketing strategy, the COVID-19 pandemic shed new light on the importance of having an online presence for any retailer, no matter the industry. Shoppers are using social media and...
by Lindsey Thompson | Mar 12, 2021 | Operational Insights
Business as a whole has changed because of the pandemic, and marketing is one area that has seen some big shifts in strategies during COVID-19 disruption. Businesses of every type must adjust and adapt to these changes or leave themselves in a vulnerable position....
by Olivia Shroyer | Oct 29, 2014 | Operational Insights
Remember when blogs were little more than personal online journals chronicling the musings of industry experts and intrepid travelers? Those days are history. More than ever, blogging has become a popular way for businesses to spread their message, engage their...