by Lindsey Thompson | Oct 12, 2023 | Operational Insights
While it certainly doesn’t hurt, having a full marketing team is not necessary to build a successful digital presence. Busy Beaver Home Improvement Centers employs over 450 people but its marketing team is made up of one full-time and two part-time employees. Despite...
by Lindsey Thompson | Sep 15, 2023 | Operational Insights
Lynn Switanowski, founder and president of Creative Business Consulting Group, has spent her career helping independent businesses in many industries grow sales and increase profits while appealing to a changing consumer market. Paint & Decorating Retailer talked...
by Lindsey Thompson | Jul 14, 2023 | Industry News, Operational Insights
What others might call saturated, John McKenna calls success. John and his brother Buddy McKenna are the owners of The Paint Shoppes, a five-store operation in the Providence, Rhode Island, area. The state is home to 1 million residents with Providence’s population...
by Lindsey Thompson | Feb 22, 2023 | Industry News
Released in January 2023, Apple Business Connect is a free tool that gives businesses the ability to customize their location place cards with images, information and promotions. These customizations can then be seen by more than a billion Apple users on Apple Maps,...
by Lindsey Thompson | Oct 31, 2022 | Operational Insights
The only independent paint store in the small town of Anderson, South Carolina, Anderson Paint & Decorating strives to provide a high level of customer service and stock the products its customers need. As part of a close-knit community, owners Daryl and Charity...
