by Lindsey Thompson | Mar 5, 2022 | Operational Insights
According to the 2021 SuperOffice Customer Service Benchmark Report, 62 percent of companies do not respond to customer service emails. Read on to see how companies are failing customers digitally, and learn what you can do to improve your online customer service....
by Lindsey Thompson | Nov 16, 2021 | Operational Insights
Memes—you’ve laughed at them, you’ve shared them and now you can use them in your company’s marketing efforts. When used correctly, memes are an excellent way to connect with customers through humor and make your company more authentic and relatable. We share five...
by Lindsey Thompson | Nov 9, 2021 | Industry News, Operational Insights
No one likes to be criticized, but it can be extra difficult for a company to receive negative feedback, especially when it is given publicly. The internet has made it easy for anyone to say anything about anybody else and do it all while hiding behind a wall of...
by Lindsey Thompson | Oct 15, 2021 | Operational Insights
While the content you include in an email or e-newsletter is the most important thing to consider when sending digital communications, it’s also a good idea to look at what time you’re sending emails. According to GetResponse, nearly 22 percent of emails are opened in...
by Lindsey Thompson | Jul 27, 2021 | Operational Insights
A new article from email marketing resource Campaign Monitor highlights the ways strategic email marketing campaigns can bring fresh results for all industries, including independent home improvement. Check out some of the key highlights from the report below...
