by Lindsey Thompson | Nov 22, 2023 | Industry News, Operational Insights
Once reserved for frequent fliers and elite customers, loyalty programs have evolved and can be found in all industries, offered by companies and businesses of all sizes. Despite their popularity with retailers, most loyalty programs aren’t creating loyal...
by Lindsey Thompson | Sep 15, 2023 | Operational Insights
Lynn Switanowski, founder and president of Creative Business Consulting Group, has spent her career helping independent businesses in many industries grow sales and increase profits while appealing to a changing consumer market. Paint & Decorating Retailer talked...
by Lindsey Thompson | Nov 3, 2022 | Industry News, Operational Insights
On the very first day of training camp in July 1961, Green Bay Packers head coach Vince Lombardi started practice by holding up a football and telling his players, “Gentlemen, this is a football!” He wasn’t insulting their intelligence as professional football players...