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Enticing Impulse Buys: How to Drive Add-On Sales With Impulse Purchases

Enticing Impulse Buys: How to Drive Add-On Sales With Impulse Purchases

by Jacob Musselman | Jul 1, 2024 | Operational Insights

Impulse purchases provide opportunities for add-on sales throughout the store and at the checkout. Stocking items adorned with your store’s branding, small trinkets and food items can be enticing to customers perusing your shelves or waiting in line to check out....
Merchandising Matters: 3 Ways to Make it Easy to Shop for Applicators

Merchandising Matters: 3 Ways to Make it Easy to Shop for Applicators

by Jacob Musselman | Jun 1, 2024 | Operational Insights

A necessity for any paint job, applicators stand as one of the cornerstone categories in any paint store. Although paint applicators may seem like an easy sell, having a well-organized and well-stocked department can take those sales to the next level. At Blue Mist...
Merchandising Matters: 3 Ways to Make it Easy to Shop for Applicators

Merchandising Matters: 3 Ways to Make it Easy to Shop for Applicators

by Jacob Musselman | May 30, 2024 | Trends & Products

A necessity for any paint job, applicators stand as one of the cornerstone categories in any paint store. Although paint applicators may seem like an easy sell, having a well-organized and well-stocked department can take those sales to the next level. At Blue Mist...
Sanding Success: How to Excel in the Abrasives and Sanding Tools Category

Sanding Success: How to Excel in the Abrasives and Sanding Tools Category

by Jacob Musselman | May 1, 2024 | Industry News, Operational Insights, Trends & Products

Paramus, New Jersey, dubbed the “Retail Capital of the World,” boasts five malls and generates more retail sales than any other zip code in the country, according to The Goldstein Group. Benefiting from the town’s robust retail environment, Nortons Paint in Paramus...
A Primer on Primer: 4 Best Practices to Help Customers  Make the Most of Their Projects

A Primer on Primer: 4 Best Practices to Help Customers Make the Most of Their Projects

by Jacob Musselman | Feb 1, 2024 | Operational Insights, Trends & Products

When it comes to painting projects, taking the necessary steps, in the beginning, is what leads to a high-quality finish with longevity and visual beauty. Customers often overlook priming and sealing the substrate, but a step that can make or break a project. Paint...
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