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3 Ways to Make Your Loyalty Program More Rewarding

3 Ways to Make Your Loyalty Program More Rewarding

by Lindsey Thompson | Nov 20, 2023 | Industry News, Operational Insights

From sticking with a favorite sports team to only choosing a certain brand name, our loyalties say a lot about us as people—and some of us are much more loyal than others. In the retail world, having loyal customers can mean the difference between success or failure,...
McCormick Paints Builds Loyalty With Professionals

McCormick Paints Builds Loyalty With Professionals

by Lindsey Thompson | Nov 1, 2021 | Operational Insights

Rewarding DIY and retail customers is crucial to building loyal customers, but retailers can’t forget about professionals and contractors, who for some, make up a large percentage of their customer base. For McCormick Paints, which has 28 locations in Virginia,...

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