by Lindsey Thompson | Jul 31, 2024 | Operational Insights
By Austin Diehl Director of Retail Operations Randy’s Do it Best Hardware It’s no secret there are thousands of hardware retailers selling similar products and services across the U.S. Many of those stores are involved in some form of digital marketing. When you add...
by Lindsey Thompson | Jun 30, 2024 | Industry News, Operational Insights
The last mile of the customer experience is the part that makes or breaks marketing. At Curtis Lumber, we always put our best foot forward in our marketing. We use our cleanest stores with the most foot traffic and feature our bright-eyed veteran employees in...
by Lindsey Thompson | Jun 30, 2024 | Operational Insights
BY MIKE DUBE Director of Marketing, Lancaster Who here is old enough to remember the Yellow Pages? Back in the day, if you were looking for products to stain your deck for a weekend project, you would pick up the Yellow Pages, flip to the “P” section for paint and...
by Lindsey Thompson | Mar 12, 2021 | Operational Insights
Business as a whole has changed because of the pandemic, and marketing is one area that has seen some big shifts in strategies during COVID-19 disruption. Businesses of every type must adjust and adapt to these changes or leave themselves in a vulnerable position....