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Framing the Opportunity: What Envelope Projects Signal for Retailers

Framing the Opportunity: What Envelope Projects Signal for Retailers

by Jacob Musselman | Apr 1, 2026 | Operational Insights

As homeowners continue investing in mid-to-large exterior projects, these projects are frequently completed alongside other exterior work rather than in isolation, according to the Home Improvement Research Institute’s (HIRI) 2025 Project Decision Study. That bundling...
Paint and Sundries Score High for Cross-Purchases

Paint and Sundries Score High for Cross-Purchases

by Lindsey Thompson | Jan 15, 2025 | Industry News, Operational Insights, Trends & Products

The Home Improvement Research Institute (HIRI) released its 2024 Home Improve­ment Retail Selec­tor Study in late 2024. The study looked at the customers’ motivations to shop at brick-and-mortar locations for their home improvement needs. For 49% of respondents,...

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