by Lindsey Thompson | Jun 3, 2021 | Operational Insights
To learn more about how cybersecurity impacts small businesses, Paint & Decorating Retailer talked to Daniel Eliot, director of education and strategic initiatives for the National Cyber Security Alliance. For insights into three actions you can take today to...
by Lindsey Thompson | Jun 2, 2021 | Operational Insights
Brushes, rollers and applicators present a significant opportunity for retailers to not only sell more product, but educate and inform customers, hopefully earning repeat customers in the process. When it comes to paint applicators, the choices are nearly endless....
by Lindsey Thompson | May 14, 2021 | Industry News, Operational Insights
After being declared an essential industry during the earliest days of the pandemic, home improvement is attracting many job seekers. The U.S. Bureau of Labor Statistics shows that compared to the first quarter of 2020, the number of home improvement employees in the...
by Lindsey Thompson | May 7, 2021 | Operational Insights
Once you’ve identified who your customers are, you can focus on strategies to enhancing loyalty from top to bottom. Here are five quick ways to enhance customer loyalty from people who don’t know your brand all the way to your most frequent shoppers. Put...
by Lindsey Thompson | May 5, 2021 | Operational Insights
At Brackin Paint & Supply in Dothan, Alabama, the employees have taken merchandising to a new level by creating a decorative concrete showroom that gives customers ideas for different projects they can accomplish with concrete products. DIYers and contractors...