by Annie Dameworth | Oct 30, 2025 | Industry News
Behr Paint Company recently announced it has selected Huge, a global design and technology company, to redesign its website, Behr.com. “As a design company at heart, we understand that color is personal,” says Ez Blaine, chief creative officer at Huge....
by Annie Dameworth | Oct 15, 2025 | Trends & Products
Heading into 2026, many designers and contractors are seeing dark wood stains popping up as a popular choice among homeowners, according to House Digest. Moving away from the lighter wood tones seen over the past few years, dark stains bring a grounded, moody feel to...
by Annie Dameworth | Aug 11, 2025 | Industry News
Behr Paint Company recently revealed its 2026 color of the year, Hidden Gem. The color is a smoky jade green, blending shades of blue and green. “Now more than ever, there’s a growing appetite for colors that challenge convention and bring an unexpected...
by Annie Dameworth | Jul 17, 2025 | Industry News, Trends & Products
Behr Paint Company recently announced its partnership with Google Cloud to provide a personalized paint shopping experience for customers. Combining Behr’s color data with Google Cloud’s AI capabilities, Behr has built an AI-powered agent named ChatHUE to help...
by Olivia Shroyer | Aug 18, 2023 | Industry News
Neutrals with a pop of color were the go-to colors for 2023, but as we look toward 2024, many major paint manufacturers are opting for more moody colors that work in any space inside or out. By exploring the trends each color exemplifies, you can help customers...