Benjamin Moore announced its national partnership with Make-A-Wish to support the organization with financial donations, paint provisions and volunteer hours over a two-year term.
The paint manufacturer will donate $300,000 over the next two years, along with paint and supplies to support room transformations across communities in North America.
“Room renovations are a popular wish request as wish kids often want a space where they can seek refuge and comfort in the midst of their fight against a critical illness,” says Jared Perry, chief revenue officer at Make-A-Wish America. “The partnership with Benjamin Moore will not only enable us to execute these wishes with excellence, but it will also help us raise the money needed to deliver joy when it’s needed most to more wish kids around the country.”
Benjamin Moore will also connect Make-A-Wish with its network of professional painting contractors, interior designers, independent retailers and employee volunteers to help with these room makeovers.
“Benjamin Moore is honored to collaborate with Make-A-Wish in granting life-changing wishes for children fighting critical illnesses,” says Rachel Willard-Chang, senior manager of engagement, inclusion and social impact at Benjamin Moore. “We believe in creating safe, inclusive and accessible spaces that comfort and spark joy—and are proud to contribute to experiences that enhance each family’s journey.”
Benjamin Moore will also feature Make-A-Wish on co-branded stir sticks available at participating local retailers nationwide.