True Value CEO Chris Kempa is inviting all independent hardware retailers to the company’s Fall 2021 Reunion in Chicago, taking place Sept. 30 – Oct. 2 at McCormick Place. The theme of the three-day event is “All In,” providing both an in-person and optional virtual experience for independent hardware retailers across the country.

This large buying event will once again bring together retailers, vendors and True Value associates and will feature:

• The popular Bargain Burners buying event with deep discounts on a wide range of products
• An action-packed General Session with a state of the business update and the latest news from True Value Senior Leadership
• A special Welcome Event providing entertainment and networking opportunities
• The Retail Best Practices Conference will be held on the show floor with special training courses on merchandising, marketing, sales skills and more

True Value will also offer a virtual platform with exhibitor booths and buying areas to accommodate retailers unable to travel to Chicago.

The show floor will open at 7 a.m. on Thursday, Sept. 30 and closes at 1 p.m. on Saturday, Oct. 2, with the virtual platform available from Sept. 7 – Oct. 24. Special entertainment and additional buying opportunities will be announced closer to the event. The health and safety of True Value’s retailers, vendors and associates is a top priority and all Centers for Disease Control COVID-19 health guidelines and specific city and state requirements will be followed throughout the 2021 Fall Reunion in-person event.

Earlier this year, Chris Kempa spoke with Hardware Retailing about what it takes  to thrive in modern retail.

For more information on True Value’s Fall 2021 Reunion, visit: 2021 Fall Reunion.

[box]About True Value Co.
True Value Company, headquartered in Chicago, is one of the world’s leading hardlines wholesalers with a globally recognized brand and over 70 years of experience serving independent hardware retailers. True Value Company provides its customers in over 60 countries an expansive product set with market-customized assortments at highly competitive prices, superior product availability, innovative marketing programs and a la carte value-added services like eCommerce ship-to-store, store remodel support and True Value University, all within a flexible model that requires no membership. With 13 regional distribution centers, and approximately 2,500 associates serving over 4,500 stores, True Value Company celebrates independence and drives retail excellence across the U.S. and internationally. Learn more at www.TrueValueCompany.com.[/box]